For small SaaS teams

Keep a small team on one positioning system.

Positioning System (one page that says who your product is for, who it is not for, and the difference you can defend).

PMF Hunter is for small SaaS teams of 2 to 10 that need consistent product and sales language without an enterprise brand process or a product marketing (PMM) hire.

01 Diagnose

Check the message across the buyer path.

02 Position

Confirm one shared source of truth.

03 Enable

Give the team evidence-bound comparison material.